inspired by an Emilio Pucci dress in a Dutch magazine.
At the end of last year I got the change to design and decorate a helmet for the new motorcycle lifestyle shop (and horeca place) Republic Moto in Rotterdam, the Netherlands. My theme, of course, was the city of Rotterdam and the shop itself.
The store, at the Goudsesingel, is located in the Fire Boundary, which is an important part of Rotterdam its history. This boundary is marked with little red lights on the sidewalks with an image of a city in flames, a German bomber and the statue of Zadkine “the ruined city”. I integrated this image with a fiery motorcycle, Republic Moto’s logo, the protective eye and the big cranes that graces the skyline of Rotterdam. (Rotterdam is also know for its port, for a very long time…)
For some extra decoration I added the black and white patterns which are printed on the interior of the NEXX helmet within the triangle on the back, which in this position symbolises the elements fire and air.
There you go…
This is already my second helmet I’ve personalised. If you like something personalised yourself, please contact me. I’ll be happy to design something for you!
Below some process photos:
(photo from nieuwsmotor.nl)
Yesterday was a energizing day full of ‘social business’!
In the morning I went to Republic Moto Rotterdam. A lifestyle shop around motorcycles; high end accessories and (fashionable) protective clothing will be sold, a cafe and restaurant will stay open after shop’s opening hours and they’ve also big motor-related event plans. OPENING January 2017!
Together with a few other artists, illustrators, graphic designers I’ll be showing my work in their shop through a customized helmet. Their customers will be able to get in touch with us if they like our artwork on helmets, motor parts, accessories, or anything else.
I’m very grateful for this opportunity, given by the store owners Egbert Egberts and Jürgen van Son. And of course my colleague Arthur Spek for letting me customize his cafe racer helmet, where it all started…
As I’m also doing the course ‘Make Art That Sells, part B’, I sent in a submission for Uppercase’s editorial assignment as well (click here for the first one).
As an artist or creative you have favorite things to wear, to work in or just to picture yourself in, although you’ll never wear it (e.g. because a lack of money, or inconvenience):
I like to picture myself in a big furry coat with some Marni and Gucci references, with a touch of sweet femininity (the flowers and pastels).
My tattoos, for some reasons they’re all about eyes in some way, had to be in the picture too. And I’ve also just purchased a very cool blouse with eyes, quite similar to one of my tattoos…. So of course this all had to be a part of my editorial ‘fashion portret’.
I added plants, the night and a strange place too, whereas those are my recurring fascinations in illustrations lately.